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Testimonial from Taransaud |
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Testimonial from Jean-Pierre Giraud, Marketing Director at Chêne et Cie.
I met Olivier at the European Grand Jury where we shared our “passion for wine and in particular for wine tasting – la degustation”. Naturally, warmth and friendship drew us together at first, and the professional side came afterwards. We are both insatiably curious and eager to know more about each other’s field. Olivier shared with me his interest in the world of barrel-making, which is so important in the aging of great wines. I myself wanted to better understand the world of sommellerie at the highest level, gain insight into tasting from a truly great professional and generally share in Olivier’s knowledge. For me, Olivier is a walking encyclopedia of wine. It was only natural that we got to know each other and decided to work together. This was decisive for all the Chêne & Cie brands. For quality reasons, we purchase our wood very much in advance – 1 year for selection and purchasing, 2 to 3 years, and sometimes as much as 5 years, for ageing. It then takes 1 year to make the barrels and sell them in both hemispheres … and again 1 or 2 more years for the wine to make it to the market. This means a cycle of 6 years – at the minimum – between the purchase of the wood and the marketing of the wine. It is therefore extremely important that we have a good understanding of tomorrow’s wines – the trends, the blends, the varietals, the styles, the orientations of the great professionals like Olivier – so that we make the right choices today…. in selecting our oak woods in order to provide our clients with the barrels they need. The path we have chose to attain and maintain excellence is to have the very best knowledge of all the steps involved in the making of great wines. Jean-Pierre Giraud is the Marketing Director for Chêne et cie, in charge of sales for the Tonnelleries Taransaud barrel-making works. Jacques Garnier, Kadar Hungary Canton Cooperage. He is Taransaud manager for Australasia.
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Testimonial from Roquefort Société |
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Olivier, We would really like to express our heartfelt thanks to you.
The total success of our press-relations evening event far exceeded our expectations: you were engaged and available and you clearly passed on your savoir-faire. There were many more journalists than we expected, and actual presence of around two hours, with active participation in all the workshops.
Above and beyond our deep thanks, we would like to underscore the points which captivated us in our joint undertaking:
- Your desire to pair exquisite wines with the different Roqueforts Société to truly draw out all their flavours.
- The enthusiasm you shared all evening with our guests.
- Your accessibility and that of your collaborator, during the tastings.
The Société brand is a demanding, high-quality brand, and we are most pleased to have been able to work with celebrities such as Olivier Poussier and Alain Dutournier. You are on a par with our timeless ambassadors for Société roquefort cheese, as are our Master Agers and our Milk Suppliers.
We fully intend to continue with this type of event in the years to come, and we look forward to working with you again.
The Marketing Team
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